Mozilla has to deal with some angry users thanks to a recent publicity stunt in collaboration with the makers of Mr. Robot. Yesterday, users started finding an unknown plugin on their Mozilla Quantum browsers. The plugin was called Looking Glass and its description only said, “My reality is just different than yours,” in all capital letters. Alarmed users took to Mozilla’s forums and other platforms to seek explanations for this.
Looking Glass was a collaboration between Mozilla and Mr. Robot creators to extend its alternate reality game.
As it turns out, Looking Glass was a collaboration between Mozilla and Mr. Robot creators to extend its alternate reality game. The game is made up of a bunch of clues left behind for fans to discover. The plugin was a “shared experience to further your immersion into the Mr. Robot universe,” according to documentation from Mozilla.
The plugin was disabled by default. However, if enabled, it would add minor tweaks to some websites, to add clues for the Mr. Robot ARG game. And though that sounds like a pretty innovative publicity stunt, reports say Mozilla is facing some blowback over it.
Mozilla though is defending itself. “The experience was kept under wraps to be introduced at the conclusion of the season of Mr. Robot. We gave Mr. Robot fans a unique mystery to solve to deepen their connection and engagement with the show and is only available in Firefox. It’s especially important to call out that this collaboration does not compromise our principles or values regarding privacy. The experience does not collect or share any data,” the company told Gizmodo in a statement.