Airbnb is working on integrating augmented and virtual reality features to improve its in-app experience. The company made the announcement today, via a blog post titled “Developing the next realities for travel”. In the post, Airbnb talks about the benefits of virtual reality and how it can help improve user experience on the app, and enhance travel quality for its users.
Airbnb aims to improve user experience on the app, and enhance travel quality for its users.
While the company didn’t give concrete timelines on when these features will be enabled, the post does outline its vision. Airbnb says augmented reality can be helpful when you’re living overseas in a country you’re not accustomed to. Understanding directions on appliances etc. can be difficult if they’re not written in English or other languages you may understand. AR can help translate in such instances, which is a feature already used by many other companies.
Further, the use of virtual reality is of course much simpler here. Airbnb explains that VR can be used to get a better view of the house or room you will be staying in even before you actually book it. That, again, is not a new application of the technology. In fact, VR tours of real estate listings have been in use for a while now. Yet, Airbnb could indeed improve the in-app experience using these technologies.